Araku Coffee, the prized organic coffee from Andhra Pradesh’s Araku Valley, has now reached the national stage with the launch of its stall in the Parliament premises. The coffee, which has received the Geographical Indication (GI) tag, is not just a beverage but a testament to the dedication of 1.5 lakh tribal farmers who have preserved their legacy for generations.
The initiative received significant backing from Hon’ble Prime Minister Narendra Modi and Hon’ble Chief Minister Nara Chandrababu Naidu, bringing global recognition to India's organic farming sector. Their support has enabled GI products like Araku Coffee to gain prominence, thereby empowering rural communities and promoting sustainable agriculture on an international scale.
Heartfelt gratitude was expressed to Union Ministers Piyush Goyal, Juwal Sriram, and Kiren Rijiju for their role in promoting tribal products and facilitating the launch of Araku Coffee in Parliament. Special appreciation was also extended to Lok Sabha Speaker Om Birla for his cooperation in making this initiative possible.
Union Minister for Civil Aviation and Youth Icon Kinjarapu Rammohan Naidu played a key role in highlighting the significance of Araku Coffee, reinforcing the government’s commitment to supporting tribal entrepreneurship and rural development.
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